Message Queuing & Segregation: Lessons from the Airline Industry
Note: This also appears at http://www.messagesystems.com/wordpress/?p=38. Many email marketers are unaware of the importance of message queuing to the successful delivery of their email. As a component...
View ArticleTechnical Considerations For IP Warmup
Introduction In response to the recent news regarding Goodmail closing its doors, Tom Sather at Return Path published a blog entry regarding IP warmup and the difference it can make for inbox...
View ArticleHow To Send One Billion Email Marketing Messages Per Month
One… *billion* emails! One *Billion* Emails In email marketing there are senders of all shapes and sizes, from small businesses using self-serve ESPs to the largest web properties self-sending to...
View ArticleCongratulations, You Can Mail-Merge!
I had this exact thought the other day and need to share this great article by Morgan Stewart. Quick quote: I’ve received over 500 emails so far this year in which the subject line included my first...
View ArticleMailchimp Makes Project Omnivore Public
Pretty impressive blog post at MailChimp today, in which they make public the details of their Project Omnivore: http://www.mailchimp.com/blog/project-omnivore-declassified. In short: Omnivore is a...
View Article