Mailchimp Makes Project Omnivore Public
Pretty impressive blog post at MailChimp today, in which they make public the details of their Project Omnivore: http://www.mailchimp.com/blog/project-omnivore-declassified. In short: Omnivore is a...
View ArticleCongratulations, You Can Mail-Merge!
I had this exact thought the other day and need to share this great article by Morgan Stewart. Quick quote: I’ve received over 500 emails so far this year in which the subject line included my first...
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How To Send One Billion Email Marketing Messages Per Month
One… *billion* emails! One *Billion* Emails In email marketing there are senders of all shapes and sizes, from small businesses using self-serve ESPs to the largest web properties self-sending to...
View ArticleTechnical Considerations For IP Warmup
Introduction In response to the recent news regarding Goodmail closing its doors, Tom Sather at Return Path published a blog entry regarding IP warmup and the difference it can make for inbox...
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Message Queuing & Segregation: Lessons from the Airline Industry
Note: This also appears at http://www.messagesystems.com/wordpress/?p=38. Many email marketers are unaware of the importance of message queuing to the successful delivery of their email. As a component...
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